Philippe Charriol is a Swiss luxury brand founded in 1983 in Geneva by French entrepreneur Philippe Charriol, known for blending classical European inspiration with contemporary design. Its signature aesthetic is the twisted steel “cable” motif, inspired by ancient Celtic torque jewelry, which appears across its watches, jewelry, leather goods, and accessories. Charriol timepieces—such as the Celtic, St-Tropez, and Alexandre collections—are especially recognizable for their cable bracelets and bezels, often combining stainless steel with yellow or rose gold and diamonds. The brand emphasizes “art of living” luxury at an accessible level.